Primer on building a Startup: Ideas alone have no value

Imagine the most beautiful portrait or landscape you can think of. Got it? Okay hold it there –

Now go ahead and paint it.

Everyone has ideas, if you’ve thought of some special idea, chances are, someone already thought of it before you and they’re already 3 steps ahead. It’s a well known fact in the tech industry: the value of execution is much higher than the idea behind it.

Think of how many people thought of an online bookstore back in the 90’s, you’ll come to wonder why Amazon was the only one who got it right.